Beautiful evening wear

Welcome to GG's

GG's is an established dress boutique located in Woolston, Southampton.

We pride ourselves on our unbeatable customer service, our relaxed atmosphere and incredible selection of evening dresses.

Whether you're attending your school prom, off on a cruise, have a black tie event upcoming or you're walking that stage at a Pageant, we are bound to have something spectacular in store to suit you.

Check out our Reviews across Google, Yell, Instagram and Facebook to see what our Customers have to say about their experience at GG's!

What's in Store?

Prom dresses
Pageant dresses
Red Carpet dresses
Cruise dresses
Event dresses

What We Offer

Full 2025 collection in store now
90 minute One-to-One consultation with an experienced stylist
Relaxed boutique shopping experience, with no more than two customers booked in store at any time
Friendly, no pressure atmosphere
Competitive prices £279-£639 (With the exception of one limited edition dress priced at £999.00)
Permanant discontinued rail with beautiful styles starting from £69.00 and ready to take away the same day
30% deposits & 3 monthly payment plans available
10% off twin discount
We will not sell the same style (not even in a different colour) to the same event

We take pride in our hand selected Dress Collection, chosen from our exclusive designers.

Our range is regularly updated to bring you the most beautiful & latest designs.

We offer a large selection of full length evening dresses, that are perfect to showcase at any special event.

Most dresses are available to order in different colours and sizes 0-30 across our designers. We also have a selection of dresses available to take home on the same day.

"Walked in and found my perfect dress within seconds, the staff were great and helped me out."

-Chantia Cooper
Facebook

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"Just spent time in there whilst my nervous and indecisive daughter tried most of their dresses on. Wonderfully helpful and knowledgeable staff and they really put her at ease. She didn’t find one today but will be back to try their new stock soon. Update - we went back to see some of their new dresses today and again they were very helpful and my daughter came away with a beautiful dress. Can’t recommend enough!"

-Natasha Ballard
Facebook

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"Prom dress shopping, best experience.Stacey and Hannah were absolutely brilliant. We had an idea of what we wanted, but they were so attentive and made my daughters dream come true. I would recommend GG's for anyone looking for that very, very special prom dress."

-LianS-8
Yell

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"Excellent service & fabulous dresses. Highly recommend, the appointment booking service was great and the shop was so welcoming. There is a fantastic array of dresses in lots of style and colours to choose from. It was lovely to be able to spend time looking and trying on the dresses, my daughter is delighted with her prom dress. The staff were absolutely amazing too and made the whole experience stress free and special. Highly recommend."

-MarieD-165
Yell

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"What a great place to pick up a dress the shop owners bent over backwards to fit us in which we will be grateful for. We had such a lovely time trying dresses on and we had a tough choice to only choose one so we came away with two x "

-Trudie Warman
Google

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"Lovely staff, there so kind and considerate and make sure you find the dress perfect for you."

-Shae Burgess
Facebook

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"We booked a double appointment for our daughters to try on prom dresses together. The shop is intimate and our time slot was dedicated to us. We had the lovely Hannah and Stacey assisting who were amazing, they helped with dressing and decisions all with no pressure or obligation to purchase. Our girls were treated like young adults and made to feel beautiful in this lovely comfortable boutique. Both have walked away with their dream dresses. Highly recommend this shop not just for the incredible and extensive range of gowns but also for a unique and personal experience that will be remembered for years to come. Thank you GG's"

-Guilt Trippin'
Google

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"We had an amazing appointment with Hannah today, she was so helpful and lovely. Se made my daughter feel very comfortable and at ease. The variety of dresses were amazing and we came away with the perfect one. Would highly recommend GG's."

-Jo Golden
Google

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"My daughter and myself received a 5 star experience here yesterday. Both ladies were very patient and considerate towards my daughter who was very nervous. It was totally stress free and the small boutique environment felt alot more comfortable then going to a busy shop. Thank you GG's."

-Karen Stevens
Google

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"Communication between myself and staff making the appointment was very good and quick. All the lady were lovely and very helpful with choosing the right colour and style dress."

-Alex Passingham
Google

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"Another great visit to GG'S this morning 2 time of purchasing a dress from you thank you to both girls for all your help choosing the right dress. as it had only been put out this morning on the shop floor. I would definitely recommend this shop to anyone who needs a prom dress ive had two very happy daughters."

-Lisa Burfitt
Google

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"Staff extremely helpful and friendly. Great range of dresses in all different sizes."

-Rachel Wilson
Google

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FIND US Email us

023 8178 0203

mail@ggsonline.uk

GG's Dress Boutique,

2 Bridge Road

Woolston

Southampton

SO19 7GQ

Welcome to GG's

What's in Store?

What We Offer

"Walked in and found my perfect dress within seconds, the staff were great and helped me out."

"Prom dress shopping, best experience.Stacey and Hannah were absolutely brilliant. We had an idea of what we wanted, but they were so attentive and made my daughters dream come true. I would recommend GG's for anyone looking for that very, very special prom dress."

"What a great place to pick up a dress the shop owners bent over backwards to fit us in which we will be grateful for. We had such a lovely time trying dresses on and we had a tough choice to only choose one so we came away with two x "

"Lovely staff, there so kind and considerate and make sure you find the dress perfect for you."

"We had an amazing appointment with Hannah today, she was so helpful and lovely. Se made my daughter feel very comfortable and at ease. The variety of dresses were amazing and we came away with the perfect one. Would highly recommend GG's."

"My daughter and myself received a 5 star experience here yesterday. Both ladies were very patient and considerate towards my daughter who was very nervous. It was totally stress free and the small boutique environment felt alot more comfortable then going to a busy shop. Thank you GG's."

"Communication between myself and staff making the appointment was very good and quick. All the lady were lovely and very helpful with choosing the right colour and style dress."

"Staff extremely helpful and friendly. Great range of dresses in all different sizes."